MWC 2013 VC Cafe

More than 160 Israeli Companies Exhibit at Mobile World Congress 2013

his week, 70,000 attendees will descend on Barcelona for the annual mobile techie Fiesta known as the Mobile World Congress . Among the 1500 exhibitors, more than 10% are from Israel, the third largest contingent of any country at the show.

MWC 2013 VC Cafe

* by Levi Shapiro

Never mind the political corruption, scandals, royal embezzlement or 55% youth unemployment in Spain. This week, 70,000 attendees will descend on Barcelona for the annual mobile techie Fiesta known as MWC, or the Mobile World Congress. Among the 1500 exhibitors, more than 10% are from Israel, the third largest contingent of any country at the show (see previous coverage on VC Cafe). You can learn more about the full list of Israeli companies at MWC 2013 below.

Company URL Location Description
Accel Telecom http://www.accel.co.il Hall 5 Stand 5I70 Next generation connected-car systems for wireless operators
Aerotel Medical Systems http://www.aerotel.com/en Hall 5 Stand 5H70 Modular, home and mobile telecare and telemedicine solutions
Allot Communications http://www.allot.com Hall 5 Stand 5I70 IP service optimization of over-the-top Internet traffic in fixed and mobile broadband
Altair Semiconductor http://altair-semi.com Hall 5 Stand 5MR4 Ultra-low power, small footprint 4G chips for LTE
Amdocs www.amdocs.com Hall 3, Stand 3B74 Provides BSS, OSS and network control product portfolio with professional services and managed services
AMOS – Spacecom http://www.amos-spacecom.com Hall 5 Stand 5I84 Satellite operator delivering broadband and broadcasting services to Africa, Europe,  Middle East and US
Anywhere Software http://www.basic4ppc.com Hall 5 Stand 5I84 Mobile development tools, including Basic4android to develop native Android applications
Applicat http://www.applicat.co.il Hall 5 Stand 5I84 Software house for mobile, web and new media applications across mobile platforms
Audiocodes www.audiocodes.com Hall 5 Stand 5I60 Advanced Voice over IP and converged VoIP and Data networking products for Service Providers and Enterprises
BoomeRing http://www.boomering.com/home Hall 5 Stand 5I84 FREE ROAMING solution in 165 countries; App-less mobile voice, SMS & data
CallApp http://www.callapp.com Hall 5 Stand 5I84 Social dialer & Caller ID with real-time, relevant info & tools
CALLUP www.callup.net Hall 2 Stand 5D50 Drag & drop service creation environment to create  a supporting BSS flow for any VAS quickly and without coding
Cellebrite http://www.cellebrite.com Hall 6 Stand 6D65 Mobile data extraction & analysis
CellGuide http://www.cell-guide.com Hall 5 Stand 5I84 Fabless semiconductor company with GPS/GNSS IP licensing and design for location and navigation
Cellint Traffic Solutions http://www.cellint.com Hall 5 Stand 5I84 Road traffic solutions for mobile operators, governments, traffic integrators and navigation providers
CellO (Cellvine & Optiway) http://www.optiway.biz Hall 5 Stand 5I84 Solutions to enhance wireless coverage for cellular broadband customers
Cellrox http://www.cellrox.com Hall 5 Stand 5I84 Multi-persona solution for smart mobile deviceswith lightweight virualtization technology
Celltick http://www.celltick.com App Planet – Hall 8.1 Stand 8.1B10 Home Screen Marketing for mobile operators
Celtro http://www.celtro.com Hall 5 Stand 5F11 Backhaul optimization to maximize network capacity, increase network efficiency and improve transmission
Ceragon http://www.ceragon.com Hall 5 Stand 5G50 Wireless backhaul optimization to expand capacity, reduce TCO and cut time to revenue
Comarcom http://www.comarcom.biz Hall 5 Stand 5I84 Cellular radio access for indoor and outdoor coverage
Comigo http://www.comigo.com Hall 5 Stand 5I84 Advanced Smart TV platform across devices, middleware for Android-based STBs and backend server
CommuniTake http://www.communitake.com Hall 5 Stand 5I60 Remote access over mobile devices
Comverse www.comverse.com Hall 3, Stand 128 Telecom business enablement solutions through a portfolio of BSS, Mobile Internet, VAS, IP Communications and Professional Services
Decell www.decell.com Hall 2 Stand 2D50 Real-time traffic information by monitoring  location and movement of phones and GPS devices
Definiti Media www.definitimedia.com Hall 2 Stand 2D50 Sales Side Platform (SSP) for mobile publishers to manage and optimize ad impression inventory
Digital Turbine Logia http://www.digitalturbinelogia.com Hall 5 Stand 5I94 Content development & management for white-label app/media stores
Discretix Technologies Ltd. http://www.discretix.com Hall 2 Stand 2A70 Embedded security and DRM to securely deploy premium content across devices
DragonPlay www.dragonplay.com App Planet – Hall 8.1 Stand 8.1M20,Hall 2 Stand 2D50 Social games, based on gambling formats, for smartphones and tablets
DSP Group (DSPG) http://www.dspg.com Hall 2 Stand 2MR94 Wireless chipset solutions for converged communications
Echo Tubez http://www.smart-safe.com Hall 5 Stand 5I84 “Personal radiation protection” solutions for cellular phone users through accessories
Ethernity Networks http://www.ethernitynet.com Hall 2 Stand 2D50 Carrier grade multi-service fabric flow processor supporting any form of data
Exent Technologies http://www.exent.com Hall 5 Stand 5I70 Games on Demand across platforms through all-you-can-play subscription and free, ad supported offerings
eyeSight Mobile http://www.eyesight-tech.com Hall 5 Stand 5I84 Gesture recognition technology, powering touch-free UI solutions
FibroLAN http://www.fibrolan.com Hall 5 Stand 5I94 Integrated access systems and solutions for carriers, service providers and mobile operators
Flash Networks http://www.flashnetworks.com Hall 5 Stand 5G90 Mobile Internet optimization and monetization solutions with in-depth traffic and user analytics
Flixwagon http://www.flixwagon.com Hall 5 Stand 5I84 Live & Interactive mobile video Streaming as a Service (SaaS)
Foxcom http://www.foxcom.com Hall 5 Stand 5I60 RF over Fiber solutions for integration into any building of any size
Friendly Technologies http://www.friendly-tech.com Hall 2 Stand 2D50 Optimized device and customer experience management solutions for fixed and mobile operators
FTS http://www.fts-soft.com Hall 5 Stand 5I70 Convergent charging, billing and policy control solutions
Gama Operations Ltd http://www.gamaoperations.com Hall 5 Stand 5I94 Encrypted and Secure VoIP , IP-PBXs and Remote extensions
Ginger Software www.gingersoftware.com Hall 2 Stand 2D50 Voice recognition with writing assistance and virtual personal assistant
GoNet Systems http://www.gonetworks.com Hall 5 Stand 5I84 Outdoor WiFi solutions to carriers for 3G data offload and Wi-Fi access applications
GreenRoad www.greenroad.com Hall 2 Stand 2D50 Wireless enabled driver performance and vehicle management for safety and ecology
Hermon Laboratories TI http://www.hermonlabs.com Hall 6 Stand 6F53 Compliance testing for chip manufacturers, terminal OEMs, test labs and network providers
HypnoCore http://hypnocore.com Hall 5 Stand 5I84 Mobile and web based device to address sleep disorder
IDOMOO www.idomoo.com Hall 5 Stand 5I70 Personalized video solutions for enterprises
InfoGin www.infogin.com Hall 2 Stand 2D50 Allows website owners to quickly create mobile optimized browsing environments
InforUMobile www.inforu.co.il Hall 5 Stand 5I94 Integrated web software to address mobile marketing requirements of businesses
Inneractive Ltd www.inner-active.com App Planet – Hall 8.1 Stand 8.1G16MR Mobile advertising exchange
Intucell www.intucellsystems.com Hall 2 Stand 2D50 Dynamic and automatic management of mobile radio networks
Inuitive www.innuitive-tech.com Hall 2 Stand 2MR114 Fabless IC company specializing in Natural User Interface
IPgallery Inc www.ipgallery.com Hall 5 Stand 5I60 Unified Communication Applications, Services and Core Switching for Communication Service Providers
IsItYou www.isityou-online.com Hall 2 Stand 2D50 Biometric and face authentication systems for mobile commerce, banking and sensitive services
Jacada Europe www.jacada.com Hall 5 Stand 5H70 Integrated systems for advanced customer and agent interactions via process optimization tools
justAd www.justad.mobi Hall 5 Stand 5I84 Self-service platform for the production of rich-media and interactive ads
KIDO’Z www.kidoz.net Hall 5 Stand 5I84 Kids’ mobile platform to turn Smartphones and tablets into safe, rich media environments
Lexifone www.lexifone.com Hall 5 Stand 5I60 Low cost direct or translated calls to over 100 countries in 12 languages
LifeWatch www.lifewatchv.com Hall 7 Stand 7D41 mHealth delivery platform monitoring more than 300,000 patients per year
Magic Software www.magicsoftware.com Hall 2 Stand 2D50 Application development and integration for enterprise business processes
MailVision www.mailvision.com Hall 5 Stand 5I60 Mobile VoIP cloud solution
MARS Antennas & RF Systems www.marsant.co.il Hall 6 Stand 6D130 Antenna design and manufacturer, RF solutions provider and R&D company
MassiveImpact Ltd. www.massiveimpact.com App Planet – Hall 8.1 Stand 8.1B50 Mobile ad network focused on performance advertising with leadership in Asia Pacific
Matomy www.matomy.com App Planet – Hall 8.1 Stand 8.1B48 Performance-based advertising across affiliate, display, mobile, search and virutal currency
mBox www.mbox.co.il Hall 5 Stand 5I84 End-to-end digital services offering for mobile operators and service providers
MCE Systems www.mce-sys.com Hall 2 Stand 2D50 Tools for retail staff to perform sales, service and support services on all mobile devices
MCR Media Group www.mcr-m.com Hall 5 Stand 5I94 Mobile value added services and online marketing
Mellanox Technologies www.mellanox.com Hall 5 Stand 5I60 Supplier of Infiniband and Ethernet interconnect solutions for servers and storage
Mer Telecom www.mer-telecom.com Hall 5 Stand 5I84 VAS for mobile operators including billing, back office and financial services
MIND CTI www.mindcti.com Hall 5 Stand 5I84 Convergent real-time billing, customer care and accounting solutions
MobeeArt www.mobeeart.com Hall 5 Stand 5I84 Integrated mobile / web / Facebook platform for intermediaries to provide their SMB / SOHO customers
Mobile Tornado www.mobiletornado.com Hall 5 Stand 5I84 Instant communications for workforce management
Mobixell Networks www.mobixell.com Hall 5 Stand 5MR82 Mobile video optimization and web acceleration
MTI Wireless Edge www.mtiwe.com Hall 6 Stand 6C92 High quality, low-cost antenna solutions for both military and commercial markets from 100 KHz to 90 GHz
Netalizer www.netalizer.com Hall 5 Stand 5I84 Cloud based SaaS enterprise mobility solutions including mobile field and back-office management
NICE Systems www.nice.com Hall 7 Stand 7MR90 Software solutions to capture unstructured data and enable organizations to take Next-Best-Action
NovoSpeech www.novospeech.com Hall 5 Stand 5I84 Speech recognition engine for device-side Smartphones and tablets
OK2go www.ok2go.co.il Hall 2 Stand 2D 50 Mobile tools for enterprises to measure and analyze employee worktime, attendance and productivity
One Smart Star www.onesmartstar.com Hall 5 Stand 5H70 Enables corporate mobile re-branding through a shortened nickname using the * symbol plus four digits
Optiway www.optimway.biz Hall 5 Stand 5I70 Extends in-building cellular reach and delivers multiple cellular technologies on a single optical fiber
OriginGPS www.origingps.com Hall 5 Stand 5I60 Miniature positioning modules and antenna solutions
PeerApp www.peerapp.com Hall 2 Stand 2D 50 Transparent caching platform provides scalable OTT Video, Media, P2P, and Web caching solutions
Perfecto Mobile www.perfectomobile.com Hall 2 Stand 2D 50 Mobile application testing via the web on real phones operating on live mobile networks in 6 countries
Play My Tone www.playmytone.com Hall 5 Stand 5I84 Analyzes and extracts meaningful characteristic from any music track in real-time
Pointgrab www.pointgrab Hall 2 Stand 2D50 Control your TV, PC, All-in-One or mobile device through simple hand gestures using a standard 2D camera
Pontis www.pontis.com Hall 5 Stand 5MR88 Real-time, segment-of-one marketing solutions for Communication Service Providers
Quickode www.quickode.com Hall 2 Stand 2D 50 Creates customized, highly secure and encrypted mobile applications for government, medical and healthcare sectors
RAD Data Communications www.rad.com Hall 2 Stand 2MR218 Technologies for wireless and fixed line operators to deploy multi-generational backhaul services
RADCOM www.radcom.com Hall 2 Stand 2MR216 Service assurance solutions for communications service providers and equipment vendors
Radvision, an Avaya company www.radvision.com Hall 5 Stand 5H70 Voice and video communications over IP and wireless networks, products and technologies
Radware www.radware.com Hall 2 Stand 2MR218 Integrated application delivery and application security solutions for business-smart networking used by enterprises and carriers worldwide
RADWIN www.radwin.com Hall 5 Stand 5H70 Provider of point-to-point and point-to-multipoint solutions deployed by wireless carriers in over 140 countries
RayV www.rayv.com Hall 5 Stand 5I84 Delivers high quality Live TV and VOD content to PCs and connected devices through the Cloud
RCS Rampal Cellular Stockmarket www.rcs.com Hall 5 Stand 5I84 Leading international distributor of mobile phones, digital cameras and tablets across 128 countries
Runcom Technologies www.runcom.com Hall 5 Stand 5I60 Mobile Wimax products including base stations, user terminals and solutions for operators
Saguna Networks www.saguna.net Hall 5 Stand 5I94 Radio access network acceleration and mobile content delivery on HSPA and LTE networks
Screenovate Technologies www.screenovate.com Hall 5 Stand 5I94 Wi-Fi Display service solution for cellular operators and Wi-Fi display connectivity for IC vendors and smartphone OEMs
SerVision www.servision.net Hall 5 Stand 5I94 Manufactures professional video recording and transmission systems for the security and transportation sectors
Siklu www.siklu.com Hall 5 Stand 5H70 Develops milimetric-wave Gigabit Ethernet systems for service providers’ backhaul networks
Silent Communication www.silentcom.com Hall 2 Stand 2D 50 Device and network agnostic mobile solutions for network operators, device OEMs and VAS providers
Skyter www.skyter.com Hall 5 Stand 5I84 Software service for telcos to package, distribute and support 3rd party cloud apps as one managed IT suite for SMBs
Snapily / HumanEyes www.snapily.com Hall 5 Stand 5I84 Technology to create, display and print in 3D, using 2D cameras
Snapkeys www.snapkeys.com Hall 5 Stand 5I94 Data entry technology for touch-screen mobile devices
SpeedBit www.speedbit.com Hall 2 Stand 2D50 Provides faster internet experience via download accelerator, including fastest video downloader and converter
SundaySky www.sundaysky.com Hall 2 Stand 2D50 Automated transfer of static, text-based data into engaging video formats
Telco Systems www.telco.com Hall 5 Stand 5I70 Creates telecom network solutions for service providers to create an intelligent end-to-end service assured Carrier Ethernet/MPLS network
TeleMessage www.telemessage.com Hall 5 Stand 5I70 Intelligent and secure messaging solutions over any communication device
Telmap www.telmap.com App Planet – Hall 8.1 Stand 8.1C20 Mobile location-based services for mobile operators through integration of local content, community interactions, and relevant offers
TriPlay www.triplay.com Hall 5 Stand 5I84 Cloud-based, unrestricted digital media access across multiple platforms through automated synchronization and other processes
Tvinci www.tvinci.com Hall 2 Stand 2D50 Centralized platform for the management of content, business rules and user experience across devices
TvTak www.tvtak.com Hall 5 Stand 5I84 Platform for instant interaction with TV shows, games and ads through the Smartphone
Ubiqam Ltd www.ubiqam.com Hall 5 Stand 5I84 Antenna technology that combines smart RF and DSP for wireless utilization in 3G and 4G relay, repeater and small-cell backhaul
UiU Mobile www.uiumobile.com Hall 5 Stand 5I84 Segmentation platform that delivers Smartphone accessibility enabling end-user tailoring via remote assistance
Umoove www.umoove.com Hall 2 Stand 2D50 Identifes and tracks real-time natural head and eye movements to engage and interact with applications
Vasona www.vasonanetworks.com Hall 5 Stand 5I70 Provider of platforms for mobile network capacity and resource management
Vayosoft www.cellace.com Hall 5 Stand 5I70 Large scale mobile and web systems for telecommunication companies, including MoBackup and MoConsole
VI www.vi-app.com Hall 2 Stand 2D50 Social platform to rank your friends’ characteristics and create virtual ID’s
Viaccess-Orca www.viaccess-orca.com Hall 5 Stand 5C56 Partner for content service providers with TV Everywhere, Hybrid TV and content security
Vringo www.vringo.com Hall 2 Stand 2D50 Intellectual property portfolio of over 500 patents and patent applications covering telecom infrastructure, internet search and mobile
WeFi www.wefi.com Hall 5 Stand 5H70 Technologies leveraging their database of 150 million wifi hotspots for data optimization
Wilocity www.wilocity.com Hall 2 Stand 2D50 60 GHz multi-gigabit wireless chipsets for mobile computing, CE and peripheral markets
WiseSec www.wisesec.com Hall 5 Stand 5I60 Advanced mobile micro-location solutions for the security, defense and retail sectors
XTR3D www.xtr3d.com Hall 2 Stand 2D50 Turns any consumer electronics device with a standard 2D camera into a full-body motion controlled gaming system
Ybrant Mobile www.ybrantmobile.com Hall 2 Stand 2D50 Mobile ad network with sales teams in over 20 countries
Zimperium www.zimperium.com Hall 5 Stand 5I84 Mobile device and network security for organizations based on proactive threat detection
Applications Wall
AMPhealth by Applicat www.applicat.co.il Hall 5 Stand 5I84 Mobile platform for health service providers and HMOs, providing patients with 24/7 healthcare information and services
AMPinsure by Applicat www.applicat.co.il Hall 5 Stand 5I84 Tool for insurance companies and customers to manage policies, file claims, locate service providers, access offers, etc
Basic4android by Anywhere Software www.basic4ppc.com Hall 5 Stand 5I84 Complete development solution for non-expert programmers to build native Android applications
BeeHD by Radvision (Avaya Company) www.avaya.com Hall 5 Stand 5I84 VoLTE/RCS video communications client, allowing service providers, developers and device manufacturers to launch video calling for all mobile platforms
BoomeRing www.boomering.com Hall 5 Stand 5I84 Reroutes calls initiated from the mobile based on user location, network connection & destination number dialed
CallApp www.callapp.com Hall 5 Stand 5I84 Dialer & Universal Social Caller ID connecting phones to a universal contact-book
Cellrox www.cellrox.com/demo Hall 5 Stand 5I84 Multi persona solution for smart mobile devices based on proprietary virtualization technology, enabling separate personas on one device
Craze Digital www.crazedigital.com Hall 5 Stand 5I84 Flixuniverse is a movie streaming App successfully launched on Windows 8 in October 2012
Exent by Exent Technologies www.exent.com Hall 5 Stand 5I84 A fully-managed subscription or ad-supported service for operators and OEMs to offer all-you-can-play access to Android games across devices
GoGetMi www.GoGetMi.com Hall 5 Stand 5I84 Comprehensive customer and service provider interaction tools for improved customer service
Hormiga by Applicat www.applicat.co.il Hall 5 Stand 5I84 Mobile field service management and workforce software to help organizations streamline field tasks and activities
Jacada www.jacada.com Hall 5 Stand 5I84 Enables organizations to create cross-channel mobile customer service interactions, allowing a seamless connection to the call center
Lexifone www.lexifone.com Hall 5 Stand 5I84 Android App enables affordable translated or untranslated calls to over 100 countries in 12 languages and dialects
MADA by Groboot SmarTech www.groboot.com Hall 5 Stand 5I84 Android app for medical online information and social networking via the Cloud and on-line storage
mBox www.mbox.co.il Hall 5 Stand 5I84 Provides content aggregation, content management and multi-content/screen delivery platforms
Mobile Tornado www.Mobiletornado.com Hall 5 Stand 5I84 Push to Talk over Cellular with near zero latency, low power consumption and support of wide variety of devices and accessories
moBuynet by CellMedia www.mobuynet.com Hall 5 Stand 5I84 Rich-media mobile advertising for Incoming Call + End Call, Unlock Screen or through a Text + Visual push notification
Motekon www.motekon.com Hall 5 Stand 5I84 Transforms any photo, sketch or video into personal chat emoticons
MultiSearch by CallingID www.callingid.com Hall 5 Stand 5I84 Advanced search tool to select applications for search or search simultaneously among apps installed on your device
myLinks by Applicat www.applicat.co.il Hall 5 Stand 5I84 Customizable white label platform which supplies a set of tools for content managers for managing and publishing their content
Parko www.parko.co.il Hall 5 Stand 5I84 Crowd-sourced social networking tool to connect and reward people searching for parking with people leaving parking spots
Pixplit Technologies www.pixplit.com Hall 5 Stand 5I84 Creative collaboration network where friends create images & photo collages together in a single frame
Place Reminder by CallingID www.callingid.com Hall 5 Stand 5I84 Location based services platform that enables continuous operation of LBS applications while preserving battery power
Screenovate www.screenovate.com Hall 5 Stand 5I84 Allows movies and games to be projected on a large TV, while transforming the phone into a powerful controller, set-top box and game console
Snapily http://www.snapily3d.com/ Hall 5 Stand 5I84 App for shooting 3D photos using a smartphone’s regular camera and ordering 3D prints directly from the app
Syntomo www.syntomo.com Hall 5 Stand 5I84 Cmail application for Android mobile devices to improve email UX / UI
TeleMessage www.TeleMessage.com Hall 5 Stand 5I84 Enables enterprises and consumers secure and encrypted messaging with enhanced multi-media functionality
Trophit by Kankado www.trophit.com Hall 5 Stand 5I84 Mobile Reward Network using gamification techniques to reward and monetize loyalty activity
TourPal http://bit.ly/WKspK8 Hall 5 Stand 5I84 GPS based audio guided tours in a wide variety of countries and languages
Trippinin by Trippinin www.trippinin.com Hall 5 Stand 5I84 Collects, aggregates and analyzes mentions across social media for recommendation engine via mobile app and API
Twiize www.twiize.com Hall 5 Stand 5I84 Personalization of calling including customized greetings, Facebook integration or draw & send personalized notes, designs and photos
VascoDe vasco-de.com Hall 5 Stand 5I84 Transforms simple feature phones into multi-media Smartphones at no cost
Visualead www.visualead.com Hall 5 Stand 5I84 Non-technical tool to embed QR codes into any image or advertisement
VivoText www.vivotext.com Hall 5 Stand 5I84 Cloud-based and embedded architecture of Text-to-Speech for content creators across smart phones and tablets
Vodio app.vod.io Hall 5 Stand 5I84 Video discovery magazine for  iPad and iPhone that matches users’ personal taste and preferences

Levi Shapiro  is a Professor in IDC’s Media Innovation Lab and organizer of the Ad:Tech Social Summit (www.adtechsummit.com), February 12th in Tel Aviv. He works with media and technology companies from Tokyo to Tel Aviv and is a regular columnist at the Jerusalem Post.

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Managing Partner at JIMMI Fund
Levi Shapiro is the Managing Partner at the JIMMI Fund, a corporate venture investment fund, and concurrently Partner at TMT Strategic Advisors. He is also the organizer of Marketing & Ad:Tech Israel (www.adtechsummit.com), Israel's largest conference for digital advertising.

During a 20 year career inmedia and technology, including 7 years in Asia, Levi launched new business units(IBM), new products (Toyota) and new startups (TwoMinute Television, Snack Mobile, etc).

He teaches Entrepreneurship and Mobile Marketing as an Adjunct Professor at IDC Herzliya, serves as Mentor in Residence for The Hive accelerator and writes a bi-weekly column about digital media and technology in the Jerusalem Post called "Unleavened Media ".

Mr. Shapiro is a graduate of Tulane (BA), Cornell (Asian Studies) and MIT (MBA)
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